What are “Anti-fetishes”?

Anti Fetishes are things that we work hard to never capture, or work to reduce the effect of (similar to how we work hard to emphasise good fetishes, we work to de-emphasise or completely hide these).

These apply in all shoot types.

De-emphasise: “Saggy” breasts

Models with “saggy” breasts are usually selected out when models apply, but sometimes they have many positive attributes that “outweighs” their breast sagginess, so are scheduled for shoots. Models with smaller breasts that are “saggy” than those with larger breasts, where the “sagginess” is “expected”.

Shoot Must Haves as normal, but otherwise, never make a feature of “saggy” breasts.

ABOVE: An example of quite “saggy” medium-sized breasts.

Mitigate this physical attribute in shoots by;

  • Keep bra on for longer (for example)
  • Do not take bra fully off
  • Pose with arms up
  • Use clothes to shape breasts (see, Livia V)
  • Have model wear a tight crop top with no bra
  • Use prop like a large hair-band or belt to “bind” breasts
  • Hang breasts over a Thing (for example)

Don’t shoot: Some food play

Cutting an orange in half, then putting each half on a breast = 😀

Smearing peanut butter or Nutella all over her body = 🤢

De-emphasise: Tattoos

Models are selected to not have tattoos, but it’s not always possible for every model to have no tattoos.

Occasionally, the CD will add a note to a model’s MDB record that some specific, or all of a model’s tattoos can be shown in the shoot. In those cases, they should be ignored.

Otherwise, they should be hidden. More info.

De-emphasise: Body piercings

Earrings are always fine, and never need to be removed.

All other body piercings should be removed (models are told about this several times in the lead up to their shoot).

Occasionally, models may be permitted to leave a piercing in place, this will be indicated with an import-flagged note in the MDB. In that case, ignore the piercings in the shoot.

Ignore: Stretch marks

Stretch marks come from rapid body changes, perhaps from growing up, or changing body weight.

We consider stretch marks to be scars, and thus are to be ignored during the shoot. Models may refer to them in Conversation, but it’s not appropriate to get CU shots or dwell on them.

Don’t shoot: Chewing gum

It’s never appropriate, under any circumstances, for a model to be chewing gum in a shoot.

Don’t shoot: Sunglasses

It’s ok for a model to wear sunglasses in a few shots, but never more than that (customers want to clearly see the model’s eyes, with nothing in the way).

De-emphasise: Leg hair

Some models choose to not shave their legs (even if we ask them to).

Leg hair is not a fetish that most customers enjoy – in fact, most customers actively dislike leg hair (some customers have cancelled their subscription because we have shown model’s leg hair).

Occasionally, the Creative Director approves shoots of models with leg hair. If a model has leg hair on a shoot day, we should not capture it in closeups or mid shots, and the model should not talk about it during the shoot.

Don’t shoot: Children’s playgrounds

It can be empting to make parts of shoots in children’s playgrounds, as the equipment can help get models into interesting poses… but it’s never appropriate. We never want to be accused of making our models look younger than they are (including, placing them in settings that are ususally used by kids – including children’s bedrooms).

We also do not want to annoy locals whose kids use the playground – who are likely to see a nude model as inappropriate for their kids to see, and may involve the police.

Anti-fetish Sex acts

These activities are never appropriate in multi-model shoots;

  • Slapping
  • Choking
  • Spitting